Bingo

Bingos.co.uk

Some lucky online Bingo halls have the luxury of attracting their members through pre-existing connections with real clubs or a high profile brand name. Bingos.co.uk opened it doors without the fanfare of these other giants. And guess what, it has not only survived in a cut throat industry but grown into a true contender. Credit here needs to be given to the owners; Maltese outfit Euro Gaming Limited, for make the strategic decision to enlist the help of Kerry Kantona. This super celebrity mom serves as the face of the companies promotions and calls its games. Celebrity in its self can be a very fickle thing, but for reasons unknown Kerry was an instant hit with the Bingo crowd. She had helped to bring them over to Bingo.co.uk's side of the world.

Now as great as this all sounds, hold your horses because Ms. Katona has now signed off, permanently. Bingo.co.uk feels that they now have the fan base to stand on their own two feet and they are putting that theory to the test. So the question now is can they survive on their own?

While they may have parted way with KK, they did not leave behind the Parlay software used to power their games, thus keeping their core business intact. And online Bingo my friends is indeed the business. Bingo.co.uk offers its players both 90 and 75 ball Bingo in a variety of virtual Bingo halls. Their non-downloading software is easy to use and understand, while still having top quality chats. Also for the new gamer, the chat section offers some great tools around use of shortcuts and abbreviations. If you need to take a little break from the Bingo action look no further than the casino section of the site. They offer a nice selection of slots and virtual table games to tempt you. Most of the games on the site offer free versions as well, which don't require any sign up to play. You can't win any prizes, but you can test drive and practice all you want. Full disclosure requires that we mention that we had a few difficulties launching the free games during our review, but we are told this was a temporary glitch.

Another downside of Ms. Katona's departure means that the caller now has a new voice, and we don't like it very much. It sounded as though the caller was completely uninterested in what they were doing and did not want to be here. What ever the problem, it had us searching for the volume control. This may be petty, but a fun caller can make all the difference and really adds to the whole experience. This is one area where we feel that Bingo.co.uk is letting us down.

Now why the new caller may have a serious lack of interest in their surrounds, the CM's don't seem to share that problem. They are quick to greet any new arrival and are a very pleasant set of hosts to be around. Also they are not stingy with the Bingo Bonuses, which makes the chat rooms a fun place to hang out for awhile. The rooms could get a little quiet at times, but we didn't find this to be a bad thing. It was much easier to follow and take part in, especially for a newcomer.

Bingo.co.uk does not skimp on the rewards it offers to its customers. There are some really nice progressive jackpots and a million pound jackpot on top of that every week. The site also offers some neat promotional bonuses as well. They not only offer a reward on the initial deposit, they offer additional rewards on all your deposits. And even better, your percentages go up the more you play, not a bad plan at all. In fact were surprised that this is kept as quiet as it is. We would expect a deal this good to be plastered across the front page.

All of those wonderful things going for them, you would think that they would let something slip, besides the new caller that is. Well if they have it is not their customer support. Players are given several options, including a "ticket" message service, telephone call backs, and live chat, to find help with any problem. We were very impressed with the live chat feature as the agent was very helpful and friendly. Also Bingo.co.uk has done a very nice job here of publishing a detailed set of "How to Play," documents in its getting started section. Way to go!

While Ms. Katona will be sorely miss as a caller, the site seems to be doing well without her. Yes, there are busier sites out there, but we see that fact changing in the near future. More and more players will discover this place and find a new Bingo home. Once the see all it has to offer, why would they go anywhere else?

Click here to play at Bingos.co.uk now